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Creator Campaigns

Pay creators for verified views and the sales they drive

CPM, milestones and retainers with platform-verified views.

@lena.makes#acmepartner @acme▶ 0▶ 2.4K▶ 18K▶ 64K▶ 120K▶ 152KTikTokPlatform APIviews read hourlyEARNINGS · $4 PER 1K VIEWS$0.00$9.60$72.00$256.00$630.00$758.00100K milestone+$150 bonusCounting windowday 1 of 7day 2 of 7day 4 of 7day 6 of 7Fraud score12 / 100 · lowSALES FROM THIS VIDEOsub2=v-9k2Starter · $59.00+$11.80Pro · $129.00+$25.80
A creator posts a video, the platform's view counter climbs, verified views are read hourly, earnings grow per thousand views until a milestone bonus unlocks, and a sale is attributed to the video.

A creator posts a video, the platform's view counter climbs, verified views are read hourly, earnings grow per thousand views until a milestone bonus unlocks, and a sale is attributed to the video.

01 /Overview

Pay creators for verified views and the sales they drive.

Creators connect their TikTok, YouTube and Instagram accounts, submit videos, and earn per 1,000 verified views, per approved video, at view milestones or on a retainer. Their referral links are tagged per video, so you see sales and cost per 1,000 views side by side.

02 /How it works

How creator campaigns works, step by step.

  1. 1

    Launch a campaign

    Brief, rules, required hashtags, platforms, budget, caps and how creators earn.

  2. 2

    Creators submit videos

    Connected accounts prove ownership; views are read from the platform hourly, then every 6 hours.

  3. 3

    Pay on verified views

    Earnings grow with views until the counting window closes, then go through hold, approval and payout.

03 /In depth

Everything you need to know about creator campaigns.

Budgets that can't run away

Set a total budget (the campaign pauses itself when it's used up and warns at 80%), caps per creator and per video, a minimum view count, videos per creator and the counting window.

A fraud score for every video

0 to 100 with reasons: unconnected account, few likes for the views, sudden jumps, far more views than followers, proof that disagrees with the platform, missing hashtags. Flagged videos wait for you.

Views and sales together

Creator links are tagged with the campaign and per post, so the campaign page shows sales and revenue per creator and per video next to views, spend and cost per 1,000 views.

A marketplace of creators

List a campaign on the creator marketplace and creators of any brand can join or apply, becoming affiliates in your workspace with payouts and tax forms handled as usual.

04 /FAQ

Questions about creator campaigns.

How are views verified?

Creators connect through each platform's login, which proves ownership, and a job reads views from the platform's API. Without access, creators upload a screen recording of their analytics for you to check.

What if a creator deletes the video?

A deleted or private video stops earning; unpaid earnings are rejected and paid ones clawed back.

05 /Related

Works even better together.

Ready to grow through partners?

Connect your billing, add one script tag and invite your first partners. Import affiliates, codes and history from Rewardful, FirstPromoter, Tolt or a CSV.